A MATCH MADE IN HEAVEN /
Gran Meliá
What could have been a simple social post announcing Torre Melina Gran
Meliá as the official hotel of the Conde Godó Tournament became
a campaign to position the brand in the world of tennis.
Breaking away from traditional hotel communication codes, we brought
luxury and tennis together through a fashion-inspired campaign
that hit the streets of Barcelona, the city hosting the tournament.
Gran Meliá
What could have been a simple social post announcing Torre Melina Gran
Meliá as the official hotel of the Conde Godó Tournament became
a campaign to position the brand in the world of tennis.
Breaking away from traditional hotel communication codes, we brought
luxury and tennis together through a fashion-inspired campaign
that hit the streets of Barcelona, the city hosting the tournament.
/ AGENCY
/ KITCHEN
/ PRODUCTION COMPANY /CAP
/ OOH /
/ AWARDS /Best!N Travel 2025 - Gold